[Hidden-tech] Term: Website Language Evaluation

[Christine Dutton]

Hi Bram,

I do have quite a bit of knowledge about SEO. I guess I should have shared
in advance that I do consult with nonprofit organizations in cooperation
with website developers to develop, update and maintain websites that meet
their needs.

Thank you!

Christine

On Wed, Jan 25, 2023 at 1:35 PM Bram Moreinis via Hidden-discuss <
hidden-discuss at lists.hidden-tech.net> wrote:

> Hi, Christine.
>
> What's different about web copywriting (in addition to paragraphs being
> short and scannable) is search engine optimization.
>
> You need to repeat the keywords you are optimizing for, and include
> "proximal" keywords so Google knows what kinds of search terms to show the
> page for.   There's a zillion resources about how to write SEO text, and
> lots of implications for other aspects of the website which the copywriter
> and the site developer need to collaborate on.  Read some of those!
>
> Rob Laporte is a master at SEO and quite busy.  I doubt he'd be concerned
> about your competing with him, so maybe he'll chime in if he has the time.
>
> -Bram
> On 1/25/23 11:03 AM, Marcia Yudkin via Hidden-discuss wrote:
>
>
> Hi Christine,
>
> Improving all the wording is generally known as copywriting - or
> writing/editing marketing copy.
>
> However, when you speak with clients it's best to simply talk about the
> benefit to them - that you'll be improving the wording to make a better
> business impression and bring them more business.
>
> Marcia Yudkin
> Goshen, MA
> Publisher, Introvert UpThink
> https://www.introverupthink.com
>
> On Wednesday, January 25, 2023, 10:53:26 AM EST, Christine Dutton via
> Hidden-discuss <hidden-discuss at lists.hidden-tech.net>
> <hidden-discuss at lists.hidden-tech.net> wrote:
>
>
> Hello Hidden Tech Community,
>
> I am seeking information regarding the language that might be used for
> website developers as they speak with clients about proofreading, editing,
> and adjusting language to better market their product or service on
> their website. I do know that I can craft some language of my own when
> referring to adjusting language to websites, but I wondered if there is a
> common "buzzword" that is used by website developers.
>
> I would appreciate any thoughts/information that you have on this
> question.
>
> Thanks!
>
> Christine
>
> *Christine Dutton, Owner*
> *Dutton Consulting*
> *(413) 626-6377*
> *Northampton, Massachusetts*
>
> _______________________________________________
> Hidden-discuss mailing list - home page: http://www.hidden-tech.net
> Hidden-discuss at lists.hidden-tech.net
>
> You are receiving this because you are on the Hidden-Tech Discussion list.
> If you would like to change your list preferences, Go to the Members
> page on the Hidden Tech Web site.
> http://www.hidden-tech.net/members
>
> _______________________________________________
> Hidden-discuss mailing list - home page: http://www.hidden-tech.netHidden-discuss@lists.hidden-tech.net
>
> You are receiving this because you are on the Hidden-Tech Discussion list.
> If you would like to change your list preferences, Go to the Members
> page on the Hidden Tech Web site.http://www.hidden-tech.net/members
>
> --
> Bram Moreinis (he/him), Room 42
> Computer Science Teacher / Technology Coordinator
> Springfield Renaissance School
> <https://www.springfieldrenaissanceschool.org/home>
> ‪845-750-2412‬ (cell)
> <https://pbs.twimg.com/media/FYdSCaxXEAAKZc4?format=jpg&name=medium>
> _______________________________________________
> Hidden-discuss mailing list - home page: http://www.hidden-tech.net
> Hidden-discuss at lists.hidden-tech.net
>
> You are receiving this because you are on the Hidden-Tech Discussion list.
> If you would like to change your list preferences, Go to the Members
> page on the Hidden Tech Web site.
> http://www.hidden-tech.net/members
>
-------------- next part --------------
An HTML attachment was scrubbed...
URL: <http://lists.hidden-tech.net/pipermail/hidden-discuss/attachments/20230125/3b0d13a8/attachment-0001.html>
-------------- next part --------------
A non-text attachment was scrubbed...
Name: demp0G5MNLos48Um.jpg
Type: image/jpeg
Size: 16837 bytes
Desc: not available
URL: <http://lists.hidden-tech.net/pipermail/hidden-discuss/attachments/20230125/3b0d13a8/attachment-0002.jpg>
-------------- next part --------------
A non-text attachment was scrubbed...
Name: 3J8J0O8Qcoza05Eo.jpg
Type: image/jpeg
Size: 93689 bytes
Desc: not available
URL: <http://lists.hidden-tech.net/pipermail/hidden-discuss/attachments/20230125/3b0d13a8/attachment-0003.jpg>