[Hidden-tech] Reputation Management

[Rob Laporte]

Agreed about not buying lots of domain name variants. Also, if one changes a domain name, one has to do several crucial things to ensure that whatever search engine value the current domain has is transferred to the new domain. If the current site has little search engine value (or “PageRank”), then the ~$2000 of that transferring work may not be worthwhile. 

Best Regards,

Rob Laporte
Founder & Managing Partner
DISC, Inc. - "Making Web Sites Make Money"
413-584-6500
Rob at 2disc.com <mailto:Rob at 2disc.com>
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> On Apr 22, 2016, at 5:32 PM, Shel Horowitz <shel at principledprofit.com <mailto:shel at principledprofit.com>> wrote:
> 
> 
> 
> 
> Jim outlines a strategy that I largely agree with, but with one big difference: I do NOT advocate buying every possible domain variant. Get the .com and if there is such a thing, .med. It is a no-win situation trying to keep up with thousands of possible domain variants.
> 
> Naming is an area where I can provide some help. It might be a good opportunity for him to think about his overall business identity; there may be some blessings in disguise has he turns a problem into opportunity ;-).
> 
> 
> Shel Horowitz - "The Transformpreneur"(sm)
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> _________________________________________________
> 
> On Thu, Apr 21, 2016 at 5:29 PM, Annamarie Pluhar <annamarie at pluharconsulting.com <mailto:annamarie at pluharconsulting.com>> wrote:
> 
> 
> 
> Hi
> 
> So I thought I'd ask this list whether anyone has any good strategies
> for dealing with this problem.
> 
> A friend of mine runs a dental practice. I won't say who it is - but
> just say that he has a business name that incorporates dentistry with
> his town. Well it turns out that there is another town in a distant
> state and a dental practice that has exactly the same name.
> 
> The problem is that the far away business got some very negative reviews
> and my friend is losing lots of business because the person seeing it
> doesn't realize that it's not HIS business in New England. This shows up
> on Google doing a search.
> 
> Of course you can't call anyone at Google. I'm wondering whether anyone
> has any ideas for how to remedy this problem.
> 
> ??
> 
> Thanks
> Annamarie
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