[Hidden-tech] Fwd: Tooth in Advertising

[Jeff Rutherford]

For the person looking for info on Compendium Blogware, they were  
mentioned in this story published today.

Jeff

Jeff Rutherford
jeff at jeffrutherford.com
413 369-4128 - phone
866 677-4108 - fax
http://www.linkedin.com/in/jeffrutherford




Begin forwarded message:

> Tooth in Advertising: Blog Helps Dentist Bite into Search
> For Comfort Dental, the way to cut its teeth on Internet marketing  
> last summer was simple: Start a blog. Beth Negus Viveiros recently  
> talked with Anderson, IN dentist Dr. Dean Stratman about how the  
> blog has driven hits -- and new patients -- to the practice.
>
> "It seems like every dental practice on the planet now has a Web  
> site," says Stratman. "A blog was a way for us way to differentiate  
> ourselves."
>
> "People are searching for things in a way they weren't a few years  
> ago," says Ali Sales, co-founder and president of Compendium  
> Blogware, which helped Comfort Dental create the blog. "They didn't  
> have a Web site presence, so they knew they were missing out on even  
> on the most basic levels."
>
> For more, open wide and click here.

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