Just to weigh in on the naming, I can recommend: *Don't Call It That *by Eli Altman The author was willing to give tips via Twitter for a friend of mine, and I found it incredibly useful just on its own. On Thu, Apr 21, 2016 at 9:32 PM, ussailis at shaysnet.com < ussailis at shaysnet.com> wrote: > > > > Not very difficult. > > 1. Have him incorporate or LLC in his state. Incorporate here means > whatever medical businesses do that we do as incorporation in Mass. > > If he is in MA, forget incorporating in Delaware, since he will still have > to pay the annual Inc fees to MA anyway. > > For a Capt S corp in the Commonwealth the annual fee is $456 + $109. Cheap > because it provides that that business name is his, in the state of the > Inc. > > 2. Pick a new business name. Be careful here. One solution is something > like "Joe's Dentistry of Florence, Mass" but I think that is a terrible > name. Perhaps "Massachusetts Painless" (again awful). > > Obviously I am not at good business name picking. Pick something unique > that doesn't fit in another state. > > 3. Don't register the name with an incorporation until the web URL with the > same name is found and secured. Then buy all the hyphenated names and all > the extension URLs that can be associated with that name. > > I guess name picking should be done early, checking the web before noon and > getting URLs shortly after. > > I missed on the last part. I should have acquired Nationalwireless.net > .org .ca, along with the hyphenated versions. > > If the choice is a hyphenated name that also secure all the un-hyphenated > names. This is cheap insurance to secure a name. > > URLs can often be bought for 5 years at a time. This minimizes worrying > about another bill that is due, or about a credit card that had to be > changed. > > Incorporating. > > You can do it yourself. Nolo Press has a few useful, very low cost, books. > Here the Commonwealth did have some info on line, presumably it is still > there. > > If your friend is still concerned about all the legal mumbo-jumbo, note > that my son filled out the Inc papers when he was about 20. His college > education? The school of hard knocks. > > After he was finished, I called a lawyer / account who tolde me to add a > line about holding patents. > > > Jim Ussailis > > > Original email: > ----------------- > From: Annamarie Pluhar annamarie at pluharconsulting.com > Date: Thu, 21 Apr 2016 17:29:12 -0400 > To: hidden-discuss at lists.hidden-tech.net > Subject: [Hidden-tech] Reputation Management > > > > > > Hi > > So I thought I'd ask this list whether anyone has any good strategies > for dealing with this problem. > > A friend of mine runs a dental practice. I won't say who it is - but > just say that he has a business name that incorporates dentistry with > his town. Well it turns out that there is another town in a distant > state and a dental practice that has exactly the same name. > > The problem is that the far away business got some very negative reviews > and my friend is losing lots of business because the person seeing it > doesn't realize that it's not HIS business in New England. This shows up > on Google doing a search. > > Of course you can't call anyone at Google. I'm wondering whether anyone > has any ideas for how to remedy this problem. > > ?? > > Thanks > Annamarie > _______________________________________________ > Hidden-discuss mailing list - home page: http://www.hidden-tech.net > Hidden-discuss at lists.hidden-tech.net > > You are receiving this because you are on the Hidden-Tech Discussion list. > If you would like to change your list preferences, Go to the Members > page on the Hidden Tech Web site. > http://www.hidden-tech.net/members > > > -------------------------------------------------------------------- > mail2web.com ? Enhanced email for the mobile individual based on > Microsoft? > Exchange - http://link.mail2web.com/Personal/EnhancedEmail > > > _______________________________________________ > Hidden-discuss mailing list - home page: http://www.hidden-tech.net > Hidden-discuss at lists.hidden-tech.net > > You are receiving this because you are on the Hidden-Tech Discussion list. > If you would like to change your list preferences, Go to the Members > page on the Hidden Tech Web site. > http://www.hidden-tech.net/members > -- Janet McKenna Lowry www.janetmckennalowry.com 413-422-0705 -------------- next part -------------- An HTML attachment was scrubbed... URL: http://lists.hidden-tech.net/pipermail/hidden-discuss/attachments/20160422/31ad5773/attachment-0001.html