[Hidden-tech] Mail chimp, etc., question

Val Nelson val at valnelson.com
Thu Jan 7 13:50:39 EST 2010


Lisa,
I agree with Jeff Rutherford about in-house email list problems (been
there), and with Paul Stallman's take on how Dan Green could advise either
way.

Best,
Val

On Wed, Jan 6, 2010 at 12:17 PM, Paul Stallman <paul at alias-solutions.com>wrote:

>   ** Be sure to fill out the survey/skills inventory in the member's area.
>   ** If you did, we all thank you.
>
>
>
> I agree with Val, have her talk with Dan Green over at the Green Internet
> Group, while he does provide services for email, he also knows a whole lot
> about the best choices for businesses based on their needs.  I'm sure he'd
> be glad to talk with you or your client and give a helping hand and some
> advice.
>
> dan at thegreeninternetgroup.com
>
>
> Paul Stallman
> Managing Director
> paul at alias-solutions.com
> 413.364.6147
> alias|solutions
> www.alias-solutions.com
>
>
>
>
> On Wed, Jan 6, 2010 at 10:03 AM, Jeff Rutherford <jeffrutherford at gmail.com
> > wrote:
>
>>    ** Be sure to fill out the survey/skills inventory in the member's
>> area.
>>   ** If you did, we all thank you.
>>
>>
>>
>> Even with an 8,000 name list, why is she considering keeping it in-house?
>> In my opinion, she's going to spend more time, hassle, and frustration
>> dealing with the technical issues involved in email deliverability (DKIM,
>> authentication, making sure she's not sending to spam traps, domain
>> reputation, etc.) vs. working with a reputable email service provider -
>> Mailchimp, Bronto, Blue Sky Factory, etc. And, if she doesn't stay on top of
>> her deliverability stats constantly, if her deliverability goes down the
>> ISPs will note that and start blocking her email further.
>>
>> Personally, I wouldn't consider using my own servers and dealing with the
>> minutia of deliverability unless I had a list that grew to 100,000+.
>>
>>  Jeff
>>
>> Jeff Rutherford
>> jeff at jeffrutherford.com
>> 413 475-0087 - phone
>>
>>
>> On Jan 6, 2010, at 7:46 AM, Lisa Sieverts wrote:
>>
>>   ** Be sure to fill out the survey/skills inventory in the member's area.
>>   ** If you did, we all thank you.
>>
>>
>>  I should that she's been doing email marketing for a while, her real
>> trouble is in the conversion of this 8000 name list to a better database and
>> picking the right program to use. Dan Green sounds great, but it also sounds
>> like he's a "hosted" solution for email marketing, is that right? She
>> definitely wants to keep the work in house and just needs help with the
>> technical side.
>>
>> Thanks in advance,
>> Lisa
>>
>>
>> On Tue, Jan 5, 2010 at 10:41 PM, Val Nelson <val at valnelson.com> wrote:
>>
>>> Hi Lisa,
>>> The best expert in the area about email marketing success is Dan Green of
>>> The Green Internet Group.
>>> http://www.thegreeninternetgroup.com/
>>> 866.506.1923 He is a Hidden Tech member.
>>>
>>> Best wishes,
>>>
>>> Val Nelson
>>>
>>>
>>>
>>> _____________________________________
>>> *Val Nelson*
>>> *
>>> ****Coach/Consultant *
>>> Helping Introverts and Entrepreneurs Make Their Mark on the World
>>>
>>>
>>> 413.320.2182
>>> val at valnelson.com
>>>  Northampton, MA
>>>
>>> Website & Blog: www.valnelson.com
>>> Twitter: www.twitter.com/valnelson
>>> LinkedIn: www.linkedin.com/in/valnelson
>>> Facebook: www.facebook.com/valnelson
>>>
>>> Office: Fitzwilly's Building, 25 Main St., Suite 339A, Northampton, MA
>>> (not a mailing address)
>>>
>>>
>>>
>>> On Tue, Jan 5, 2010 at 8:17 PM, Lisa Sieverts <lisa at lisasieverts.com>wrote:
>>>
>>>>    ** Be sure to fill out the survey/skills inventory in the member's
>>>> area.
>>>>   ** If you did, we all thank you.
>>>>
>>>>
>>>>
>>>> A friend is looking for help setting up an 8000 person email list for
>>>> use with a monthly newsletter. I recommended MailChimp to her, but I would
>>>> love to be able to give her names of Hidden Tech folks with email marketing
>>>> expertise who could help her out. Please contact me off list if you'd be
>>>> interested in talking to her about consulting work.
>>>>
>>>> Lisa Sieverts
>>>> lisa at lisasieverts.com
>>>> Project Management Consulting
>>>>
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>>>
>>>
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