[Hidden-tech] Mail chimp, etc., question

[Graham Clarke]

Jeff is spot on here.  Most hosts will have a cow if you send 1000 
emails at once.  Don't underestimate the time it takes to keep your 
servers off the blacklists.  You will spend more time & money tracking 
down why all of your emails to AOL.com or EARTHLINK are being blocked 
than you will ever spend on MailChimp or Delivera.

Graham

Graham Clarke
53 Technology

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Jeff Rutherford wrote:
>    ** Be sure to fill out the survey/skills inventory in the member's area.
>    ** If you did, we all thank you.
>
>
>   
>
> ------------------------------------------------------------------------
>
> Even with an 8,000 name list, why is she considering keeping it 
> in-house? In my opinion, she's going to spend more time, hassle, and 
> frustration dealing with the technical issues involved in email 
> deliverability (DKIM, authentication, making sure she's not sending to 
> spam traps, domain reputation, etc.) vs. working with a reputable 
> email service provider - Mailchimp, Bronto, Blue Sky Factory, etc. 
> And, if she doesn't stay on top of her deliverability stats 
> constantly, if her deliverability goes down the ISPs will note that 
> and start blocking her email further.
>
> Personally, I wouldn't consider using my own servers and dealing with 
> the minutia of deliverability unless I had a list that grew to 100,000+.
>
> Jeff
>
> Jeff Rutherford
> jeff at jeffrutherford.com <mailto:jeff at jeffrutherford.com>
> 413 475-0087 - phone
>
>
> On Jan 6, 2010, at 7:46 AM, Lisa Sieverts wrote:
>
>>   ** Be sure to fill out the survey/skills inventory in the member's 
>> area.
>>   ** If you did, we all thank you.
>>
>>
>>  I should that she's been doing email marketing for a while, her real 
>> trouble is in the conversion of this 8000 name list to a better 
>> database and picking the right program to use. Dan Green sounds 
>> great, but it also sounds like he's a "hosted" solution for email 
>> marketing, is that right? She definitely wants to keep the work in 
>> house and just needs help with the technical side.
>>
>> Thanks in advance,
>> Lisa
>>
>>
>> On Tue, Jan 5, 2010 at 10:41 PM, Val Nelson <val at valnelson.com 
>> <mailto:val at valnelson.com>> wrote:
>>
>>     Hi Lisa,
>>     The best expert in the area about email marketing success is Dan
>>     Green of The Green Internet Group.
>>     http://www.thegreeninternetgroup.com/
>>
>>
>>           866.506.1923
>>
>>     He is a Hidden Tech member.
>>
>>     Best wishes,
>>
>>     Val Nelson
>>
>>
>>
>>     _____________________________________
>>     *Val Nelson*
>>     *
>>     ****Coach/Consultant *
>>     Helping Introverts and Entrepreneurs Make Their Mark on the World
>>
>>
>>     413.320.2182
>>     val at valnelson.com <mailto:val at valnelson.com>
>>     Northampton, MA
>>
>>     Website & Blog: www.valnelson.com <http://www.valnelson.com/>
>>     Twitter: www.twitter.com/valnelson <http://www.twitter.com/valnelson>
>>     LinkedIn: www.linkedin.com/in/valnelson
>>     <http://www.linkedin.com/in/valnelson>
>>     Facebook: www.facebook.com/valnelson
>>     <http://www.facebook.com/valnelson>
>>
>>     Office: Fitzwilly's Building, 25 Main St., Suite 339A,
>>     Northampton, MA (not a mailing address)
>>
>>
>>
>>     On Tue, Jan 5, 2010 at 8:17 PM, Lisa Sieverts
>>     <lisa at lisasieverts.com <mailto:lisa at lisasieverts.com>> wrote:
>>
>>           ** Be sure to fill out the survey/skills inventory in the
>>         member's area.
>>           ** If you did, we all thank you.
>>
>>
>>
>>         A friend is looking for help setting up an 8000 person email
>>         list for use with a monthly newsletter. I recommended
>>         MailChimp to her, but I would love to be able to give her
>>         names of Hidden Tech folks with email marketing expertise who
>>         could help her out. Please contact me off list if you'd be
>>         interested in talking to her about consulting work.
>>
>>         Lisa Sieverts
>>         lisa at lisasieverts.com <mailto:lisa at lisasieverts.com>
>>         Project Management Consulting
>>
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