[Hidden-tech] artist portfolio website tools?

B. Kimo Lee bklee at azurelink.com
Thu Feb 25 10:37:50 EST 2010


Hi Val,

There are a number of cheapo hosting providers whose plans include  
free site building tools, including templates. Some even have free  
hosting too!
I know artists who have used Apple's iWeb to build their personal  
site. Not so bad, actually, and potentially better than some of those  
free templates mentioned previously, though not necessarily easier.

But when it comes down to it, if the artist wants to make some kind of  
an income from their art, they would have to get broader exposure for  
their work. And while it's good for them to have their own site as a  
personal brochure, chances are it won't get a high level of exposure  
for them simply because it takes a lot of time and money to build high  
traffic to one's site — unless they become notorious in some way and  
get a lot of press coverage.

The best and most obvious would be to sign with a reputable and well- 
connected gallery that actively promotes their client's work to all of  
their contacts in the art buying world. If the artist is really  
talented and the gallery is really focused on developing the artist's  
career, then the sky's the limit as far as what art can sell for.

One thing that lesser-known artists can do is create a presence on an  
art sales site like Etsy.com. At least a site like Etsy.com has high  
traffic which is what an artist needs to have access to in order to  
sell their work. And what's good about Etsy.com is that the sales  
mechanism is already in place and their visitors have money to spend,  
30% with incomes between 60-100K and 28% with incomes over $100K.

I'm remembering that your question was about site tools, so I'll close  
here.

Best,
Kimo


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On Feb 24, 2010, at 6:14 PM, Val Nelson wrote:

>   ** Be sure to fill out the survey/skills inventory in the member's  
> area.
>   ** If you did, we all thank you.
>
>
> Hi folks,
> I wonder what you would recommend for this. I have an artist friend  
> who wants to put her own portfolio on the web in a simple, do-it- 
> yourself low-budget way. She's not looking to pay for a  
> professionally designed website at this time.
>
> I have heard of http://www.icompendium.com but are there other tools  
> for this that you know of? Any you would avoid?
>
> Thanks
> Val
>
>
> _____________________________________
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