[Hidden-tech] Restaurant websites built using Adobe Flash?

Info at WinansCreative.com info at winanscreative.com
Thu Jan 22 16:47:34 EST 2009


It's repeat visitors to a restaurant that is important. Not to their  
website.

Anyhow, I guess we'll just have to agree to disagree. I think everyone  
is putting this into a very wide category that includes ALL web  
browsing, when the point I was trying to make is that you have to  
examine the needs and goals of the client. There are cases when Flash  
is certainly appropriate.

--
Blair Winans
Winans Creative
blair at winanscreative.com
m. 857.205.0210
p. 413.303.0353
f. 413.303.9465
www.winanscreative.com

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On Jan 22, 2009, at 4:36 PM, rdmurray at bitdance.com wrote:

> On Thu, 22 Jan 2009 at 15:23, Info @ WinansCreative.com wrote:
>> I'd liken it to making a good movie. Sure, we could sum it up for  
>> you in 30 seconds, but to get our entire point across we might need  
>> 2 hours. We want you to get involved in our story. And in the end you
>
> If you can get someone to stay with a web site for two hours,
> you must be making a mint :)
>
>> may have a different feeling about who we are. Maybe not in your  
>> case, and yes, we will probably piss off a few people here and  
>> there, but if we did our job, the majority of visitors will come  
>> across with a feeling of what we're all about, instead of simply an  
>> informational repository indicated by a URL.
>
> But that's what the web _is_:  Information repositories and services
> indexed by URLs.  Even the sites that provide video as a service are
> repositories of video clips.  They don't have a flash movie on their
> front page if they are at all successful.
>
> If you build your information repository/service well, then the user  
> will,
> indeed, end up with a feeling of what the subject company is all  
> about.
>
>> I don't think we'll agree on this because everyone's internet  
>> viewing habits are unique, and we definitely agree that usability/  
>> accessibility is a big deal across all of the web. However, the  
>> question becomes at what point does catering too much to the past  
>> prevent us from moving forward?
>
> The very fact that you talk about "Internet viewing habits" makes me
> think you are in the wrong mind set to effectively reach the largest
> possible target audience.  "Viewing habits" are passive.  The Internet
> is about interactivity first and foremost.
>
> This isn't a matter of the past preventing us from moving forward.
> This is a question of what the _site's_ target audience uses the
> web for.  Sure, the _first time_ a visitor comes to the web site
> they might get drawn in by flash (and that can apply equally well to
> other kinds of flash, not just Flash specifically) and a deep story.
> But every time after that they will be returning either for  
> information
> or for functionality.  A flash front page just gets in the way of  
> that.
>
> It's the repeat visitors that are important.  Not the people who
> watch 30 seconds worth of the ad.
>
> --RDM



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