[Hidden-tech] blogging protocol

[Shawn Fumo]

I can't comment on what Technorati likes (for Google, I'm pretty sure
links to your site and words in your posts is what would really
matter), but I think the actual readership of the blog needs to be
considered. Two things to think about before doing the one-a-day
blast:

First, it might cause people to have false expectations that it's
going to keep up at that frequency indefinitely. Second, it can be
nice to have some entries ready as backup. A political blogger who is
commenting on what's going on every day in the news may not have to
worry, but if the blog is less topical, what happens if there's a
writer's block? The hardest part of a blog is keeping it going over
the long haul after all your initial ideas are all out there, so
having some things "in the can" can be nice.

On the other side of the coin, an advantage to several posts to start
things off is that someone stumbling on the blog can have some other
entries in the archive to look at to get a better idea of if this
blogger is really right for them.

They'll have to weigh that and see what seems right for them. And
while it depends on the kind of blog, I think the most important way
to get a readership is probably "word of mouth". Giving insightful
comments on other blogs and forums, eventually getting listed on other
people's blogrolls, etc. Being in a search engine is good, but being
well-respected in a given niche community should be the ultimate goal
IMO.

Shawn



On Mon, Jun 16, 2008 at 3:39 PM, Julie Roads <julie at writingroads.com> wrote:
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> What's your take on this:
> If Fred is starting a blog and plans to post 2x/week, but he has a stash of 25 posts ready to go, is it best practice to post everday to get as much up as possible and then decrease to 2 posts/week once the stash is all posted and realtime posting has begun? Or, do the search engines see that as what once was a prolific blog has now decreased their publishing and they aren't as 'good' anymore? (in which case, slow and steady biweekly posts are the way to go from the outset and forever more)....
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> Julie
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