Hi Hidden Techies, I've been in touch with an amazing business and leadership coach in NC whose been studying, researching, interviewing Gen Y leaders for the last 18 months. For those of you interested in learning more about what Gen Y (18-30 years old) is up to, I encourage you to click on this link http://millennialleaders.com/newsletter/Dec_2007_Newsletter.html There, you'll read a blurb about why this massive market force matters and how you might be able to start attracting and marketing to Gen Y. If you are curious to learn more, then I encourage you to check out their radio show at http://www.millennialleaders.com/ytalkradio.html or their blog at http://www.millennialleaders.com/blog All good stuff. Enjoy. J. Sheldon Snodgrass, MBA http://www.steadysales.com More Sales. More Money. Less Worry