[Hidden-announce] Coming Events--Thursday February 21--GoNOMAD sip n schmooze...Thursday, February 28--30 Ways to a Better Web Site on Any Budget

[Claudia Gere]

Another Sip and Schmooze at GoNOMAD--Don't Miss a Great Scene!

You might not have made it to the pre-Thanksgiving get together at GoNOMAD
but we're sure you'll have a great time for the next one in the cold and
lonely month called February. 

Join your fellow HT-ers at the GoNOMAD Cafe in South Deerfield, where there
are computers we can use, drinks to be drunk, and no obligation networking
to be had! It's the perfect place for an HT life with WiFi, strong coffee
and lunch during the day but we clear out the chairs and get down to
networking at these fun sip and socials here at night. Join us after work
for a sip and a schmooze at GoNOMAD Cafe in South Deerfield, Thursday Feb 21
at 5:30 pm. $5 at the door.

THEN...
******************************************
30 WAYS TO A BETTER WEB SITE ON ANY BUDGET
******************************************

When: Thursday, February 28, 2008
      5:00–5:30 p.m. – Networking with Light Refreshments 
      5:30–8:30 p.m. – Program

Where: Media Education Foundation's Community Room, located in
       Woodstar Café building, 60 Masonic Street, Northampton 

Suggested Donation: $35 per person

Open to the public but registration is required: www.hidden-tech.net


Whether your Web site is a simple brochure or a database-driven, e-commerce
profit center, you want to maximize its value to your organization. Learn 30
ways to improve your Web site without busting your budget from three experts
and three perspectives: strategic marketing, Web content creation, Web site
design and management. The session includes reviews of real Web sites to
show the presenters' recommended evaluation criteria in action.

You will receive an insightful self-test to use in judging how effective
your current Web site is — or to understand important planning
considerations for those who haven't launched a site yet. You will also
receive a list of on-line resources that offer more valuable advice.

Presenters: 
Silvana Gravini, (www.silvana.net)
Karen Utgoff, Karen Lauter Utgoff Consulting (www.utgoff.com) 
Jeanne Yocum, Tuscarora Communications, Ltd. (www.yourghostwriter.com) 

MORE ABOUT OUR PRESENTERS

Silvana Gravini is a Web site designer, Search Engine Optimization (SEO)
specialist, and Principle of Silvana.Net. She graduated Cum Laude from Smith
College, Northampton, MA where her practice is located. Silvana has
successfully assisted a broad range of clients realize growth and
profitability objectives online since 1996. She sits on the Board of
Directors of Hidden-Tech, Inc. and is a regularly invited guest speaker for
various events/seminars presented through SBA’s, CDC’s, and colleges
throughout the region. 

Karen Utgoff is a market-oriented business strategist and Principal of Karen
Lauter Utgoff Consulting. She holds an A.B. from Oberlin College and
received her M.B.A from The Wharton School at The University of
Pennsylvania. Her clients include established entrepreneurial companies, new
ventures, and non-profit research organizations. Karen is familiar with both
venture-backed and bootstrapped approaches to new venture development. She
has taught entrepreneurship at the undergraduate level and has spoken on
“Marketing and Sales for Technology-Based Businesses” and on
“Entrepreneurial Marketing” to a variety of audiences.

Jeanne Yocum is president of Tuscarora Communications, Ltd. and owner of
YourGhostwriter.com. She holds a B.A. in Journalism from Pennsylvania State
University and a Master's degree in Journalism from Boston University.
Currently working as a ghostwriter for books, book proposals, articles,
newsletters, and Web sites, she also has over 20 years' experience in
planning and implementing corporate communications and public relations
programs.