[Hidden-tech] Shelburne Falls websites redesign RFP

[Stacy Kontrabecki]

December 10, 2013

Re: Request for Proposal Website Redesign of Shelburnefalls.com and 
GSFABA.org

The Greater Shelburne Falls Business Association (GSFABA) has two 
websites, www.gsfaba.org and www.shelburnefalls.com. The former helps 
GSFABA reach its members, manage its events, and grow our organization; 
the latter promotes the region as a destination for outdoor recreation 
and eco/heritage/cultural tourism. We have a webmaster to keep the 
content current, but also need to be astute in managing the sites and 
the databases. We use Joomla 2.5 on both sites but want to migrate each 
to 3.1.
We are seeking a website designer and CiviCRM developer to help us with 
three distinct aspects of improving our effectiveness on the web.

1. Use CiviCRM to build a database that will enable us to track our 
members as we grow and inventory the assets of our region (At present, 
we have 240, but anticipate growth in the coming years as we expand our 
service area and program).

2. Train the staff (3) and webmaster to better use, manage and integrate 
the two sites.

3. Redesign the shelburnefalls.com site to help with branding the region.

Ideally, the websites will help us brand our region, attract tourists, 
new business and industry, and bring the different business sectors 
together for the economic betterment of the region as a whole.

Attached is a detailed list of improvements we want concerning the 
design of the Shelburne Falls site, content for each site, and the use 
and integration of CiviCRM on both sites.

In responding to this RFP, please send us information about your design 
firm, references, samples of work, experience using CiviCRM, and an 
estimate of the cost of services to GSFABA. Your quote(s) can be for 
CiviCRM or the redesign or both. The deadline for submitting your 
proposal is December 24, 2013. Thank you in advance for your proposal.

Sincerely,
Mary Vilbon
Executive Director

GSFABA Request for Proposals Details

CiviCRM
Phase I
 Install the most current version of CiviCRM
 Configure the member directory to show one set of fields to the be 
public and a second set to the staff
 Payment management
 Ability for members to log in and edit their info
 Ability of staff to send out mailings to entire directory or subset of 
directory
 Train the staff (4) on how to use and maintain the directory
 Create a website procedures manual that includes a map outlining the 
relationship between the 2 websites
 Event management – registration (move Road Race to website as page but 
uses runreg payment function)
 Printable Member Directory
 Eblast
 Business Bulletin
 Business specific info (2 emails, location & mailing address)
 Ability to download selected categories (staff)
 Date of membership
 Volunteer management

Phase II
 Fund raising campaigns
 Ability to integrate survey info into the directory
 E-commerce ability (t-shirt sales)
Design Design
 Clean the appearance of each website
 Use new branding
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& FunctionsApplications & FunctionsApplications & FunctionsApplications 
& Functions Applications & Functions Applications & Functions
 Responsive design
 Video Capability (4 short videos about region, embed videos within 
content, 4 season)
 User Friendly Calendar
 Regional Place Map with rollover (plug-in within website)
 Media Center
 Photo Gallery
New Content
 Cultural District (rollover/callouts, walking tour video)
 Blog for GSFABA site
 Advertising Opportunities
 Separate login for members
Other details of the project are
 100 categories
 Currently using SOBI, a component for Joomla
 Both websites must display the same directory but administration of
 The directory will only be on one website

-- 
Stacy Kontrabecki
Member-Marketing Committee,
Greater Shelburne Falls Area Business Association