[Hidden-tech] artist portfolio website tools?

Rich rich at on-the-net.com
Thu Feb 25 13:01:26 EST 2010


As Kimo said - this is really about marketing and that means a lot more 
then the individual site,
since there are many simpler CMS' that can be used

I know that there are a number of artists that use Etsy.com - in fact 
there is a Western Mass cluster that all have esty sites
and print a shared post card with all their work.

One place for that is many Open studio days that most local areas have 
during the year - some monthly some yearly

Also make sure to connect with the local sites posting many artists work
as well as local projects supporting artists --

GCC has such a project
As part of development of the Creative cluster in north valley see 
http://www.fosteringartandculture.org/
     (disclamer: that is a site we developed in conjunction with the 
project)

and  UMass has an artists extension like
Farm extension -- http://www.artsextensionservice.org/

Another spin is this kind of marketing is offering various related 
products at diff prices - that can be seen by painters
offering originals, prints and postcards or potters offering 2nds (that 
I couldn't tell from 1st)

Rich

On 2/25/2010 10:37 AM, B. Kimo Lee wrote:
>
>
> Hi Val,
>
> There are a number of cheapo hosting providers whose plans include 
> free site building tools, including templates. Some even have free 
> hosting too!
> I know artists who have used Apple's iWeb to build their personal 
> site. Not so bad, actually, and potentially better than some of those 
> free templates mentioned previously, though not necessarily easier.
>
> But when it comes down to it, if the artist wants to make some kind of 
> an income from their art, they would have to get broader exposure for 
> their work. And while it's good for them to have their own site as a 
> personal brochure, chances are it won't get a high level of exposure 
> for them simply because it takes a lot of time and money to build high 
> traffic to one's site — unless they become notorious in some way and 
> get a lot of press coverage.
>
> The best and most obvious would be to sign with a reputable and 
> well-connected gallery that actively promotes their client's work to 
> all of their contacts in the art buying world. If the artist is really 
> talented and the gallery is really focused on developing the artist's 
> career, then the sky's the limit as far as what art can sell for.
>
> One thing that lesser-known artists can do is create a presence on an 
> art sales site like Etsy.com. At least a site like Etsy.com has high 
> traffic which is what an artist needs to have access to in order to 
> sell their work. And what's good about Etsy.com is that the sales 
> mechanism is already in place and their visitors have money to spend, 
> 30% with incomes between 60-100K and 28% with incomes over $100K.
>
> I'm remembering that your question was about site tools, so I'll close 
> here.
>
> Best,
> Kimo
>
>
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> On Feb 24, 2010, at 6:14 PM, Val Nelson wrote:
>
>>   ** Be sure to fill out the survey/skills inventory in the member's 
>> area.
>>   ** If you did, we all thank you.
>>
>>
>> Hi folks,
>> I wonder what you would recommend for this. I have an artist friend 
>> who wants to put her own portfolio on the web in a simple, 
>> do-it-yourself low-budget way. She's not looking to pay for a 
>> professionally designed website at this time.
>>
>> I have heard of http://www.icompendium.com but are there other tools 
>> for this that you know of? Any you would avoid?
>>
>> Thanks
>> Val
>>
>>
>> _____________________________________
>> *Val Nelson*
>> *
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