[Hidden-tech] you're invited to: Discussion: Making "Free" Work for You: How Artists and Entrepreneurs Can Apply "Freemium" Business Models

[Jon Reed]

Hey folks -

I just put together this fun August discussion 
I'll be doing as a chance for creative 
types/entrepreneurs to share successes and talk 
about overcoming obstacles to developing winning 
business models that employ "freemium" strategies.

This is not an official Hidden-Tech event, just 
something I am doing on my own to keep the summer 
interesting and raise a bit of money for 
(hopefully) The Innocence Project. I'll paste in 
all details below, as well as a link to the 
Facebook version of the event if you are 
interested in tracking it there and/or promoting 
it there (thanks in advance if you do!)

Hope the summer is going well!

Jon Reed, Hidden-Tech Board Member

Making "Free" Work for You: How Artists and 
Entrepreneurs Can Apply "Freemium" Business Models
An Interactive Discussion

When:  Monday, August 23, 6:00 – 8:30 pm (discussion from 6:30 – 8:00)
Where: Media Education Foundation, Community 
Room, Northampton MA 
<http://maps.google.com/maps?f=q&hl=en&geocode=&q=60+masonic+st,+northampton,+ma+01060&sll=37.0625,-95.677068&sspn=54.884801,113.203125&ie=UTF8&ll=42.320716,-72.633147&spn=0.00633,0.013819&z=16&iwloc=addr>map
Suggested donation: $5
Refreshments: Snacks, drinks and sandwiches can 
be purchased from Woodstar Café next door

About the Event:

The "free" Internet era has powerfully impacted 
intellectual property and the ability of artists 
to monetize their ventures. But while some of the 
implications of diminishing copyright value, 
content piracy and aggregation are disturbing, 
"free" also offers new opportunities for creative 
people to generate revenue and increase their industry visibility.

On Monday, August 23 at the Media Education 
Foundation, join Jon Reed, author of Free From 
Corporate America, for a facilitated, interactive 
discussion on "making the most of free." We'll 
talk about some of the obstacles to monetizing 
and protecting copyright and share our successes 
with creating a competitive advantage through 
kickass content and/or "freemium" business models.

Some of the topics from this discussion will be 
inspired by Chris Anderson's Free: The Future of a Radical Price.

This discussion is a donations-optional 
fundraiser, with donations planned to be made to 
the Innocence Project, 
<http://innocenceproject.org/>http://innocenceproject.org/.

About Jon Reed: Jon Reed is an independent 
analyst and podcaster in the SAP software 
marketplace. He advises clients on 
community-based marketing and organic search. The 
author of Free From Corporate America: A Tactical 
Guide to Success on Your Own Terms, Jon is an 
expert in Print on Demand publishing.

Facebook event link:
http://www.facebook.com/event.php?eid=139569866073537#!/jonathanwreed