[Hidden-tech] blogging advice

[Ron Miller]

Izzy:
In terms of a platform, WordPress is open source, so that means there  
are lots of free templates and a community to help you. It also means  
it's free for you to use and fairly straightforward to learn.

Blogger was bought by Google several years ago and they haven't done a  
heck of a lot with it. The templates aren't that great, but it's free  
and it's integrated with other Google tools if that's important to  
you. For instance, you can type a post in Google Docs, get it like you  
want it, then publish directly to Blogger.

TypePad is the third major platform. It costs money to subscribe, but  
you get decent support for your money plus access to other goodies  
like a specialty ad network.

The platform you choose depends on your needs. In terms of how to get  
started blogging, I strongly suggest you read this blog post by Bill  
Ives at the Portals and KM blog. Bill works with businesses on setting  
up blogs and this is a really good overview of the types of things you  
should be thinking about before you ever put pen to paper (so to speak).

http://billives.typepad.com/portals_and_km/2008/11/sample-action-plan-for-business-blogging.html

Also check out Chris Brogan's blog at www.chrisbrogan.com. I've  
learned a lot from him about using sub-heads and pictures to dress up  
a blog entry and make it more readable.

Good luck.

Ron

Ron Miller
Contributing Editor, EContent Magazine
Staff Writer, Daniweb.com
Editor, FierceContentManagement Newsletter

my blog: http://byronmiller.typepad.com
Daniweb Blog: http://tinyurl.com/5hozlr
Follow me on Twitter: http://twitter.com/ron_miller

Winner of the Apex Award for Publication Excellence/Feature Writing
2006-2008





On Nov 10, 2008, at 12:46 PM, Izzy Gesell wrote:

>   ** Be sure to fill out the survey/skills inventory in the member's  
> area.
>   ** If you did, we all thank you.
>
>
> I'm ready to enter the blogosphere and could use any guidance about
> pros/cons on different formats, approaches etc. For example, I  
> understand
> I can have Wordpress as part of my site but Blogger is a stand  
> alone. Is
> one approach better than the other? Goal is expanded name as expert/ 
> topic
> recognition, increased connections and traffic to my website.
>
> What am I unconsciously incompetent about in this area.
>
> Much appreciated,
> Izzy
>
>
> -- 
> Izzy Gesell, CSP(Certified Speaking Professional)
>          Author, Keynoter, Facilitator,
>
> Helping people navigate their internal logjams so that they
> emerge more confident, spontaneous and effective.
>
>       www.izzyg.com        izzy at izzyg.com
>
>
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