[Hidden-tech] How to Spin Living in a Small Town

[Jeanne Yocum]

Hi,

I moved to the Valley in 2002 after 32 years in Boston and its environs. I
haven't found my "country" location to be an issue at all in terms of
attracting clients from Boston (or even from other parts of the country via
my Web site), so "spinning" has not been required. I believe people are far
more interested in whether you can help them solve their business problem
than in where you do your work. (Certainly, I do realize that being able to
rattle off a long list of current and former Boston clients helps.)

I'm not sure what it would be like if I had spent my entire career in the
Valley. However, turning Marcia's question around somewhat, when I first
moved here Valley people strongly advised me to make sure local companies
knew I had just arrived from Boston. I was told this would be a big factor
in my favor. I heard a lot about the tendency of local firms to look to the
eastern part of the state for talent while ignoring the considerable amounts
of talent that can be found right at their doorstep.

So in some ways, it seems "spinning" is more necessary for potential Pioneer
Valley clients than for big city prospects.

Jeanne Yocum  | Principal
____________________________
Tuscarora Communications, Ltd.
Granby, MA
www.yourghostwriter.com
Member: National Writers Union
 


On 8/3/06 5:56 AM, "Marcia Yudkin" <marcia at yudkin.com> wrote:

>    ** Be a Good Dobee and help the group, you must be counted to post .
>    ** Fill out the survey/skills inventory in the member's area.
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> 
> If you love living in the Valley, as I do, how do you "spin" your location
> to big-city clients?
> 
> Here's an article I recently wrote that contains reflections on this topic:
> 
> http://www.yudkin.com/spinning.htm
> 
> Comments welcome!
> 
> Marcia Yudkin
> Goshen
> 
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