[Hidden-tech] First article out on HT Connect

[A - Z International]

Hi All,

The Republican gave us some nice ink today. (see below) They're planning 
coverage. The best way to get some ink for yourselves is to sign up today 
to exhibit. It's your last chance at $25.

best,

Amy Zuckerman
Hidden-Tech Founder, co-chair


'Hidden' tech expo scheduled

Tuesday, May 10, 2005
By JOHN APPLETON
jappleton at repub.com

HOLYOKE - Hidden Tech, a network of small businesses run out of homes, 
office suites and industrial parks, will showcase examples here May 17 to 
make the general public aware of how significant they are to the regional 
economy.

While the owners of these businesses use advanced technology that allows 
them to operate from home or other low-visibility sites, their products and 
services go beyond computer technology.

Industry sectors that will be represented at the exposition are publishing; 
business development and management; film/new media; the Web; 
science/technology; arts and related services; nonprofit/public sector; 
community and economic development; and matchmaking.

Amy Zuckerman, who coined the term "hidden technology" and founded the 
network, said these businesses are responsible for millions of dollars in 
local spending yearly, as well as creating jobs, providing services for 
larger businesses anywhere and helping sustain other small businesses.

Zuckerman has broken ground researching and quantifying hidden technology 
businesses in Western Massachusetts with work that has earned honors from 
the U.S. Small Business Administration.

The exposition, "Hidden-Tech Connect: An Interactive Evening with the 
Valley's Hidden Talent," will be at Open Square, 5-8 p.m. May 17.

Admission is $5.

Zuckerman said she is hoping to attract anyone who would like to join the 
network, learn more about this business phenomenon or hire the services of 
hidden technology individuals and companies.

"For the first time, a wide range of members will be out showcasing so that 
the region can witness firsthand the extraordinary talent that has existed 
right under the surface of government statisticians," Zuckerman said.

As of last night, 51 exhibitors had signed up for the chance to show what 
they do.

Several business and government leaders will be on hand, including 
Katherine Kottarridis, director of the state Office of Small Business and 
Entrepreneurship; Georgianna Parkin, state director of the U.S. Small 
Business Administration Development Centers; and Mayors Michael J. Sullivan 
and Mary Clare Higgins of Northampton.

"Many people have wondered what is this group, and why do we care and who 
these people are. Here is a chance to actually see it, feel it and learn 
from them," Zuckerman said.

A study of this business population will be released and discussed at the 
exposition.